Deferred Revenue Journal Entry - financepal

Deferred Revenue Journal Entry

January 12th, 2022

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While invoicing systems have been around since the dawn of written language, in modern times, more businesses than ever receive payments from customers before delivering a good or service. If your small business operates on an asynchronous fulfillment model, you need to acquaint yourself with deferred revenue and how to report it.

In simplest terms, deferred revenue is revenue earned before rendering goods or services. Accountants and bookkeepers refer to this revenue as “deferred” because, while present in the books, it has not technically been earned yet; the company still must fulfill its end of the transaction agreement.

For the sake of example, let’s take a sole proprietor jeweler specializing in custom necklaces. A customer orders a custom necklace and is charged the final amount upon placing the order. The revenue earned from this transaction is considered “deferred” — at least until the jeweler fulfills the order by creating and delivering the necklace, completing the purchase agreement. 

For businesses that provide services rather than goods, there are instances in which deferred revenue becomes realized over time instead of all at once. For example, imagine a landscaping company. A client signs a yearlong service contract for a one-time upfront payment with the company. As the landscaper continually renders services over the contract period, equivalent parts of the payment become realized on the income statement.

How to Record a Deferred Revenue Journal Entry

Deferred revenue is listed as a liability on a company’s balance sheet. This represents a good or service that the business still owes to the customer — and if the business fails to hold its end of the bargain, the customer may cancel the transaction and request a refund.

In most cases, the prepayment terms for deferred revenue last for 12 months or less. As a result, bookkeepers will typically classify deferred revenue as a current liability on a balance sheet. However, if a client delivers an upfront payment for a multi-year deal, the resulting deferred revenue becomes a long-term liability.

How Does GAAP Affect Deferred Revenue?

GAAP, or Generally Accepted Accounting Principles, has a wide-reaching influence on all accounting matters — let alone deferred revenue — specifically, the third and tenth Principles of GAAP: the Principle of Sincerity and the Principle of Uberrimae Fidei (Utmost Good Faith), respectively. Deferred revenue has an inherent uncertainty; in adherence to these principles, businesses must report revenues consistent with the lower boundary of uncertainty. To simplify this, let’s take an example: a writing house signs a year-long contract with a publisher. Under the terms of this contract, the writing house will receive an upfront payment plus royalties on print sales. Based on previous data, the writing house expects to receive between $15,000 and $20,000 per month in royalties; on the balance sheet, the writing house should value the deferred royalties at $15,000: the lower boundary of uncertainty. GAAP encourages this practice to promote accounting conservatism and prevent businesses from defrauding investors.

Accounting For Deferred Revenue

As previously mentioned, revenue that is deferred is not considered actual revenue until it is realized upon the delivery of a product or service. Because of this, it is not reported on an income statement; instead, deferred revenue is listed under the liabilities column on a balance sheet. 

To visualize this, let’s take a look at a $5,000 upfront payment that qualifies as deferred revenue. Notice how as the asset column (cash) increases, so too does the liability column (deferred revenue).

Debit Credit
Cash $5,000
Deferred Revenue $5,000


Accounting For Deferred Expenses

Since deferred revenue is commonplace in the world of business, it’s only logical that deferred expenses also exist. An example of a deferred expense would be pre-paid rent on office space or a storefront. Deferred expenses follow similar principles as deferred revenue, just reversed; these expenses are listed under the assets column of a balance sheet until realized.

For example, let’s take a look at a business that pays its $60,000 annual rent bill upfront. The relevant balance sheet entries may look like this:

Debit Credit
Cash $60,000
Prepaid Rent $60,000


Notice how, with deferred expenses, cash is considered a liability, whereas the deferred expense is considered an asset. 

It is essential to consider that rent is a special case; while the company paid a year’s rent upfront, it will be realized on a monthly basis — in this case, $5,000 at a time. Once a portion of the rent is realized, the business would record an entry like this:

Debit Credit
Realized Rent Expense $5,000
Prepaid Rent $5,000


Once one month’s rent — $5,000 — becomes realized, it is subtracted from the prepaid rent figure and added to the realized rent expense.

Related Reading: Small Business Accounting Tips


Journal Entry Example

Let’s take a look at a small IT consultancy firm that contracts its services to clients on a subscription basis. These 12-month subscriptions cost $500 per month, billed as a one-time $6,000 fee.

Let’s say Company A purchases a subscription from this IT firm on July 1st. The IT firm’s specialized small business accountants would make an entry into the balance sheet that looks like this:

Debit Credit
Cash $6,000
Deferred Revenue (Subscription Fee from Company A) $6,000


Because the subscription costs $500 per month, the first $500 of revenue will be realized on August 1st. The IT firm’s accountants will record the realized revenue on the income statement before making a balance sheet entry that looks like this:

Debit Credit
Realized Revenue (Subscription Fee from Company A) $500
Deferred Revenue (Subscription Fee from Company A) $500


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About the Author

Jacob Dayan, Esq.

Jacob Dayan is a true Chicagoan, born and raised in the Windy City. After starting his career as a financial analyst in New York City, Jacob returned to Chicago and co-founded FinancePal in 2015. He graduated Magna Cum Laude from Mitchell Hamline School of Law, and is a licensed attorney in Illinois.

Jacob has crafted articles covering a variety of tax and finance topics, including resolution strategy, financial planning, and more. He has been featured in an array of publications, including Accounting Web, Yahoo, and Business2Community.

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About the Author

Nick Charveron, EA

Nick Charveron is a licensed tax practitioner, Co-Founder & Partner of Community Tax, LLC. His Enrolled Agent designation is the highest tax credential offered by the U.S Department of Treasury, providing unrestricted practice rights before the IRS.

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About the Author

Jason Gabbard, Founder and CEO of JUSTLAW

Jason Gabbard is a lawyer and the founder of JUSTLAW.

About the Author

Andrew Jordan, Chief Operations Officer at FinancePal

Andrew is an experienced CPA and has extensive executive leadership experience.

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